I'm the owner of Jakarta Cafe. I've been business since April 2013 and have loved every minute of it! I’m originally from Indonesia and picked the name “Nama Jakarta Cafe” for my food cart which is based off my hometown. Jakarta is the capitol city and largest city in Indonesia. Simply enough, I sell authentic Indonesian cuisine at reasonable prices with outstanding flavor.
Before starting my food cart business, I played online games based on restaurants buying, selling, and serving customers for years. Eventually I thought why not make my hobby into reality? With the blossoming food cart scene in mind, I decided this would be the most cost effective and easiest way to reach a variety of customers in a short period of time. Needless to say, I don’t have much time to play the online restaurant anymore!
From college students and high-end professionals to families and Indonesian enthusiasts, my food attracts people of all shapes and sizes. I’ve developed my playful, anime-style identity throughout the years and I’m extremely excited to share my passion for fun and food with others.
"Jakarta Café owner Maggie Jingga is as sweet as ice cendol, a drink from her native Indonesia. On a hot summer day, this delicious beverage made from rice flour, milk, pandan leaf, tapioca pearls and palm sugar (the combo miraculously hints at butterscotch) may provide all the refreshment you need."
CUSTOMER REVIEW: "Today I tried your grilled chicken - wow! It was so delicious and full of awesome flavor, and the spicy sauce was so good! The side of fresh lettuce, tomatoes, and cucumbers was perfect to compliment the spice of the chicken..."
"When the Isthmus Food Cart Fest began in 2012, I'm not sure anyone at Isthmus knew for sure what the level of interest in such a festival would be. It turned out to be high — tickets were a hot item and have continued to be each year..."
"Madison’s street food scene is thriving! From Korean tacos to Trinidadian roti, healthy comfort food to tater tots and mac ‘n’ cheese, food carts have made it easy to sample the diversity of delicacies that our city has to offer. Though what catches our eyes is often the artistic adornment of the carts—it’s a competitive art—it’s no doubt that the food inside is the real draw..."
"A new entry on the mall this year is Fortune Cafe (now Jakarta Cafe), which has been vending Saturdays at the Farmers’ Market. Maggie Jingga’s bright chartreuse cart is home to Indonesian-inflected dishes like a recent daily special of chicken curry. This was outstanding, with fresh carrots, potatoes, sweet potatoes and cilantro in a sweet mild curry sauce, topped with kering kenta...
"Say 'April 15' and most Americans think of taxes. I think food carts. That date's the start of the season for Madison's Mall/Concourse vendors, which means new sites for some veterans and the debut of first-timers..."